A Completed Calendar.

Woodblock.

I've been wanting to have a go with the woodblock letters at Vernon street for ages, and this project finally gave me the opportunity to. 

Really like how it's turned out. Looking forward to scanning them in and adding them to the calendar.

More calendar research.

Purely using type.

Not entirely sure how some of them work, but they're really nice.

A new brief.

Today we were paired with another pair. Me and Becca were paired with Lauren and Will and we represented our concept proposal, covering every possible detail and asking as many questions as possible. We all knew what was coming next and Fred confirmed it, we were swapping projects. With the impression that we would be taking on their project, we altered their brief to suit us, Lauren and Will doing the same to ours. After a few alterations, we were quite happy and looking forward to pursuing the brief, when Fred dropped yet another bombshell on us. We were swapping back and had to carry out our original brief that had been altered by Will and Lauren.

The Brief

Produce a promotional pack informing charities in the Yorkshire area of the production of a calendar containing information on charity events.

This should contain info relating to the calendars content, and invite the charities to submit dates and information for inclusion. A mock-up of the calendar should be included in some form (layout ideas/photography/physical sample).

Concept/Proposal

Get people to give more

Tone of voice

Clear and professional, but inviting to the respective charities, persuading them to be involved.

Deliverables

Development and research work.

Promotional pack including relevant information.

Calender mock-up.

Considerations

Must consider a suitable way for charities to submit their list of events (Form/E-mail/Website).

Calendar will produced for the year 2010. Any events submitted for inclusion must be organised to take place during 2010.

Promotional pack must be suitable for submission to local charities, either by post or e-mail.

Both the promotional pack and calendar mock-up must be designed with low cost mass production in mind.

Calendar should limit use of photography and illustration, using primarily typography to convey the message.

Presentation of Proposal.

Fun with stamps.

As were looking at woodblock type, I felt it was necessary to bring in my foam stamps to play around with for research. 

We used them on our proposal boards, and they worked really well. It's made us more confident about using this technique in the final resolution.

However, although it was really fun, it was also really messy, and we got fingerprints everywhere.

Final Mock-ups.

Layout Experimentation.

Just a few quick experiments with layout. I've just took the typography idea from my research and played with colour a little. Obviously we won't be using the type, it was just something to fill out the space so I could experiment with the layout.

Quite like the layout of this one. I've not included the days of the week though, which is something we would need to do.

Calender Research.

Using only typography

Really love this design. I think it would be quite nice if we were to experiment with limiting ourselves to only using typography.

Colour calendar

Really nice colourful design. Each month is associated with a colour.

Vintage calendar

Really simple desk calendar thats made of wood.

Really like all these designs and types of layouts, it's really nice to see how much we can push a calendar to it's limits.

We definately need to consider the layout as we need to make sure there is space to include information about the charity events.

Concept.

After doing loads of brainstorms, we decided to narrow our brief down to 'Get people to give more to Charity'. We felt it was relevant and had a lot of potential. We decided to focus more on encouraging people to attend charity events.

After handing out some questionnaires, we found that the main reason that people don't attend charity events is because they don't know about them. So, our concept...

Concept

Inform the public of local charity events.

Audience

Adults (19+) in West Yorkshire area.

How we plan to resolve it.

A New Brief - Communication is a Virus.

But this time with a partner.

My partner is Becca.

Task: Get people to give more.

Why have you chosen this task?

- Different interpretations of how it could be developed.

- More relaxed issue, less informative than the previous brief.

- Suitable and relevant to today.

What are my specific areas of creative interest in this task?

I would like to concentrate on making whatever we produce visually engaging. I would also like to experiment with combining hand-crafted work with digital.

What specific design skills do you have to offer in relation to your chosen task?

Idea generation

Digital imagery

Software skills

Layout designs

What specific non-design skills do you have to offer in relation to your chosen task?

Organised

Committed

Ambitious

Honest

What will your specific roles be in the collaboration in the relation to your brief?

Digitalising images

Layouts

What will your individual responsibilities be in relation to your brief?

Time management (timetables)